Pixelator - Web Site Promotion - Search Engine Ranking

"As you may already know, merely submitting your site to the search engines is not enough. Unless your site appears in the top 30 of the major search engines, there is hardly any point in submitting your site at all.

That is the reason a study by ActivMedia Research shows that 66% of online marketers find that search engine positioning drives traffic. A top ranking in the search engines can bring you highly targeted traffic. If someone visits your site after searching for a product or service that you are selling, it means that he/she is interested in what you are selling and hence is a potential customer for you. Hence, search engines send pre-qualified customers to you.

Also, consider what the April 2000 issue of Target Marketing Magazine had to say about search engine placement:

Top Ways Websites are Discovered

Banner ads	1%
Targeted email	1.2%
TV spots	1.4%
"By accident"	2.1%
Magazine ads	4.4%
Word-of-mouth	20%
Random Surfing	20%
Search Engines	46%

Hence, unless your web site is at the top of the search engines, you are losing thousands of potential customers, which can translate into hundreds of thousands of dollars in lost profits. The search engines are by far the most important source of traffic for your web site. Don't ignore them."

From an article by Sumantra Roy. Sumantra is one of the most respected and recognized search engine positioning specialists on the Internet. For more articles on search engine placement, subscribe to his 1st Search Ranking Newsletter by sending a blank email to mailto:1stSearchRanking.1000.1933@optinpro.com

The FREE 1stSearch Ranking Newsletter is a monthly newsletter providing tips on how to get top rankings in the search engines. If you haven't subscribed to it already, I highly recommend that you subscribe to it, because it will help your web site get top rankings in the search engines.